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Discover how SDG Group helped Nestlè, aimed to improve its commercial activity through a digital transformation process.
Success Story: Nestlé
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Perfect Store Project: Optimizing Point-of- Sale Management
About Company:
Nestlé is a multinational food and beverage company headquartered in Vevey, Switzerland. It has grown to become the world's largest food and beverage company, offering a wide range of products including baby food, bottled water, dairy products, breakfast cereals, confectionery, and pet foods.
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THE CHALLENGE
Achieving a cultural transformation at Nestlé involved overcoming resistance to adopting a data-driven culture through extensive change management efforts. The project also addressed challenges related to integrating new technologies with existing legacy systems, navigating technical and logistical complexities seamlessly. Furthermore, ensuring sales teams were equipped with essential data utilization skills through targeted training was crucial for the successful implementation of these initiatives.-1.png?width=900&height=600&name=Web%20-%20Image%20In%20Page%20%20(33)-1.png)
THE SOLUTION
SDG proposed a comprehensive solution for Nestlé, modernizing their systems to a Cloud environment with cutting-edge technologies. They established a new governance model to maximize data utilization, integrating predictive models for insights like stock-outs and assortment compliance. An automated business alarm system was implemented to prioritize efforts effectively and enable faster responses. This transformation improved point-of-sale management by fostering a proactive, data-driven work culture. Additionally, a new commercial management model was introduced, enhancing Nestlé's competitive edge in the market.
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