Three Decades Strong: A Fresh New Look

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The traditional three squares and triangle in our logo have morphed into interconnected circles, representing our triple expertise.

 

 

Our new font is lighter, with letters that get closer and rounder in-between.

 

Our old white and flat blue colors are now a blend of hues in gradients of blue, turquoise, and purple.

 

 

The Three Core Elements Underneath this Change

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  1. Connection
    We pursue intellectual and human bonding with all audiences we interact with: our people, clients, partners, and analysts.

  2. Fluidity
    We adapt to changing and challenging environments and always stay ahead of the curve, in parallel with how the Data & Analytics world is changing, especially with AI.

  3. Richness
    More colors represent a holistic vision that stems from our distinctive Multiple Expertise, incorporating business process skills by domain with technological knowledge and a partnership with the most important and innovative software providers. Also, these colors are a visual representation of the diversity of experiences, background, cultures, and capabilities that identify SDG Group.
 

 

Download Our New Brand Guidelines

Download our Brand Guidelines today to explore the full details of our refreshed visual identity and how it represents the strength and future of SDG Group.