Luxottica Group
Luxottica Group is the world’s leading designer, manufacturer and distributor of prescription frames and sunglasses in the premium and luxury segments. Thanks to an extensive distribution network in both the retail business and in the wholesale Luxottica Group today is present in all major markets worldwide.
The wholesale distribution network covers 130 countries worldwide, with direct presence in 38 markets. The current portfolio includes 30 brands: 10 brands are totally owned and 20 in license. Among the owned brands is Ray-Ban, Vogue, Persol, Arnette, Revo and Oakley. The licensed brands include Bulgari, Burberry, Chanel, Dolce & Gabbana, Prada, Versace, Polo Ralph Lauren and Tiffany & Co.
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Background Over the years, Luxottica has achieved world leadership in the optical industry through vertical integration model of wholesale and retail in one area, a brand portfolio among the strongest and most balanced in the industry, high quality, constantly improving, product quality, efficiency and flexibility of the production structure, able to respond quickly to market changes. The adoption of the vertical integration model between design, production, distribution, wholesale and retail has allowed Luxottica Group to become the world leader in its field, and the producer of glasses with the lowest production costs. Business Needs and Customer Pain Points
The Project
Key Benefits and Customer Value
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